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Denver Beer Co. Uses Ball's Dynamark(TM) to Encourage Exploration

2014-08-08 06:00:00| Industrial Newsroom - All News for Today

BROOMFIELD, Colo., – Denver Beer Co. (DBC) is releasing two of its most popular brews in 12-ounce cans from Ball Corporation (NYSE: BLL). DBC utilized Ball's new Dynamark™ variable printing technology to mark each can of Incredible Pedal and Graham Cracker Porter with one of 24 distinct GPS coordinates. These coordinates correspond to locations in Colorado, for a total of 24 unique secret locations. The promotion, dubbed the DBC Explorer Challenge, requires participants to ...This story is related to the following:Beer & Ale Cans | Cans

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