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Home › Diet Coke rebrand follows "dissatisfaction" - The Coca-Cola Co CEO

 

Diet Coke rebrand follows "dissatisfaction" - The Coca-Cola Co CEO

2018-02-19 13:48:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co CEO James Quincey has admitted the recent Diet Coke relaunch in North America came after sales for the brand failed to recover last year.

Tags: ceo diet coke dissatisfaction

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