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Digital Road to the Sale Brings Shoppers to Showrooms
2014-01-30 18:51:47| AutomotiveDigest.com - Automotive Industry News
The road to a car sale no longer starts in the dealershipand one new tool uniquely addresses this reality. The new MAX Digital Marketing System unlocks the secrets to success on the new Digital Road to the Sale. The new system is based on pioneering industry research that reveals how and why todays consumers (particularly Gen X and Y, who make up about 60 percent of the market) shop for cars. It is built around the power of the MAX Digital Optimization Engine and includes tools for each step of the Digital Road to the Sale. These days, car shoppers visit only 1.6 dealerships in person after visiting hundreds online, says Pat Ryan Jr., Founder of MAX Digital. The MAX Digital Marketing System empowers dealers to rebuild their businesses around this new Digital Road to the Saleultimately resulting in better on-lot traffic, closing rates and profits. Learn more at www.MAXDigital.com. The Article Digital Road to the Sale Brings Shoppers to Showrooms appeared first on Automotive Digest.
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Category:Automotive