Here at IMN, one of the more valuable services our dealership marketing content provides is depth. Being able to create conversations based on more than just your specific product is something that separates us from the bunch.
A company that is doing something very similar with not only their content, but their entire brand, is Red Bull. When you think of Red Bull, what do you think of? For most people, their initial response would be their product an energy drink.
Matt DiVenere, Associate Editor of the IMN Loyalty content-driven newsletter, wants dealers to understand the broader implications of good content marketing by thinking outside the box and putting your website up front in the customers mind. [Read more]The Article Does Your Dealership Marketing Content Give You Wings? appeared first on Automotive Digest.