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Home › EUROPE: West Indies rum body launches EUR5m provenance push

 

EUROPE: West Indies rum body launches EUR5m provenance push

2013-06-14 16:35:43| Daily beverage news and comment - from just-drinks.com

The West Indies Rum & Spirits Producers Association (WIRSPA) is to spend EUR5m (US$6.7m) on a fresh campaign backing the trade body's provenance marque across Europe.

Tags: west body europe push

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