Pre-owned vehicle retail concept store EchoPark Automotive was recently launched by Sonic Automotive in the Denver area, and is what Jeff Dyke, Sonics executive vice president of operations, calls kind of a cross between Apple (store) and a Google experience. EchoPark is one of several initiatives launched by Sonic to expand its presence in remarketing. Other campaigns include teamwork with Manheim and continued progress in its Sonic Inventory Management System.
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