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Esquel pivots production to build private brand mask sales
2020-05-11 19:45:00| Daily apparel & textile news and comment - from just-style.com
The Covid-19 pandemic has proved a mixed blessing for Hong Kong-based garment supplier Esquel. While export earnings have plummeted, the company has pivoted by adding non-medical use face masks to its product line, which it will sell under the company's own label Determinant.
Tags: private
sales
brand
production
Category:Consumer Goods and Services