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How December changed from a near-worst to a near-best car selling month [w/video]

2015-01-01 23:15:53| Auto Dealers - Topix.net

According to one web site , the equation for Toyotathon - said to be the best time of year to buy a new Toyota - is "Cars + Christmas." Yet even though Toyotathon is 33 years old and has its own Facebook page , an Automotive News article says it's the Lexus December to Remember campaign started in 1998 that helped turn December into one of the biggest months of the year for car sales.

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