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Home › IAB Tech Lab announces ads.cert 2.0 authentication protocols

 

IAB Tech Lab announces ads.cert 2.0 authentication protocols

2021-10-01 08:58:31| Digital TV News

September 30, 2021 IAB Tech Lab has announced ads.cert 2.0, a standard introduced to enhance security in the digital advertising ecosystem. In particular, the protocols secure buying and selling of programmatic CTV ad inventory.

Tags: tech lab authentication protocols

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