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JC Penney looks to new chief customer officer to revitalise brand

2019-05-21 15:42:00| Daily apparel & textile news and comment - from just-style.com

US retail giant JC Penney has announced another C-suite appointment, bringing Shawn Gensch on board as executive vice president, chief customer officer, to revitalise the brand and drive customer-centric strategies to grow store traffic.

Tags: to customer brand chief

Category:Consumer Goods and Services

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