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Home › Jack Daniel's to get off-premise push as bar closures hit performance - Brown-Forman CEO

 

Jack Daniel's to get off-premise push as bar closures hit performance - Brown-Forman CEO

2020-09-03 19:01:00| Daily beverage news and comment - from just-drinks.com

Brown-Forman is looking to raise the off-premise focus of its flagship Jack Daniel's Tennessee Whiskey, as the brand looks to bounce back from the global closure of the on-premise earlier this year. [ more ]

Tags: bar performance hit jack

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