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Jeffrey Katzenberg's DreamWorks Animation strategyvisit|article-5924569|river-40369-1col-hp-0|1

2014-11-30 00:19:57| Toys - Topix.net

In the space of a few weeks, the mogul and co-founder of DreamWorks Animation SKG Inc. has been rebuffed by three high-profile potential buyers: Japanese telecommunications giant SoftBank Corp., Rupert Murdoch 's 21st Century Fox and Hasbro Inc. Katzenberg, known for driving a hard bargain, may have overplayed his hand. The studio executive was said to be pursuing a deal worth $3 billion - about $1 billion above the company's market value.

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