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'Marketing can be a powerful tool to inspire people' - Bacardi...

2015-09-28 04:36:24| Beverages - Topix.net

Bacardi North America's chief marketing officer has expressed the brand's desire to "return to the environment as least as much as we take away." To date Bacardi has planted around 50,000 trees throughout the US as part of its 'Good Spirited' initiative which aims to help beautify local neighbourhoods.

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