Created by the real estate franchisor's lead advertising agency Camp + King, the "Sign of a RE/MAX Agent" campaign focuses on the true value that a RE/MAX agent offers throughout the home buying experience from concept to close. The colorful 2016 campaign is anchored by four 30-second TV commercials that feature a behind-the-scenes look at what RE/MAX agents do to ensure a positive experience the hustle, the staging, the open house, the leap of faith, the offer.