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Nike Posts Strong Quarter; Ups Digital Ad Spending

2015-03-20 22:47:43| Apparel - Topix.net

Fed by especially strong demand in North America, Nike posted stronger-than-expected results for its fiscal third quarter, and increased spending on digital brand marketing and sports marketing. The Beaverton, Ore.-based company says revenues for Nike Inc. climbed 7% for the period to $7.5 billion, a 13% jump on a currency-neutral basis.

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