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Pa. dealership group gains from market-based pricing

2015-04-06 07:57:14| Auto Dealers - Topix.net

Rob Cochran, CEO, #1 Cochran Automotive: "The market of people who want to get in and out, be treated fairly - that market is growing, and that's the market we're attacking." Pennsylvania dealership group #1 Cochran Automotive adopted a new sales process focused on market-based pricing and limited negotiations.

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