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Pernod Ricard ends bullfighting tie-up in France for commercial reasons, not activist pressure - just-drinks EXCLUSIVE

2020-01-24 14:25:00| Daily beverage news and comment - from just-drinks.com

The French unit of Pernod Ricard has withdrawn its sponsorship of a bullfighting organisation in the country, but has dismissed claims the move was due to complaints from animal rights activists.

Tags: france commercial reasons pressure

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