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Premiumisation comes to the bottled water segment - NPD round-up
2016-04-28 12:21:00| Daily beverage news and comment - from just-drinks.com
It's good to be in the bottled water business. According to Canadean, packaged water sales are expected to drive almost all of the net growth in beverage consumption over the next five years in the US, as water continues to gain at the expense of carbonated soft drinks. Premium water could lead the next wave of growth thanks to a wave of recent new product innovation.
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