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Product Launch - US: Pernod Ricard's Café de Paris Pear, Pomegranate

2014-07-10 17:14:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard's US unit has launched two sparkling fruit-flavoured wines as it targets female millenials driving premiumisation trends in the imported wine category.

Tags: product paris launch pear

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