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Home › Rise of mobile drives advertisers to invest $30bn in online video despite ongoing risks

 

Rise of mobile drives advertisers to invest $30bn in online video despite ongoing risks

2018-08-24 06:30:22| Digital TV News

According to WARC, advertisers are expected to spend a combined $30bn on online video advertising this year, most of which will be paid to social media platforms despite the continuing risks of negative adjacency and ad fraud.

Tags: online video mobile rise

Category:Consumer Goods and Services

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