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Roku offers partners access to data from its TV OS
2025-01-06 16:39:46| Digital TV News
January 6, 2025 Roku (NASDAQ: ROKU) has launched Roku Data Cloud, which allows partners to access data from Roku's TV operating system, making planning, optimization, and measurement more transparent.
Category:Consumer Goods and Services
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Comcast to launch cross-publisher advertising solution
2025-01-06 16:25:29| Digital TV News
January 6, 2025 Comcast has announced Universal Ads, allowing advertisers to buy premium video as easily as they buy from social media platforms. Universal Ads is built on FreeWheel's ad technology.
Category: Consumer Goods and Services
Deutsche Telekom, XREAL and E1 Series join XR Sports Alliance
2025-01-06 16:10:26| Digital TV News
January 6, 2025 The XR Sports Alliance (XRSA) has added its first cohort of members, including Deutsche Telekom, E1 Series and XREAL. The XRSA aims to accelerate XR sports services across the globe.
Category: Consumer Goods and Services