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Ryanair charm offensive clears way for assault on Europe
2014-11-07 19:52:07| Airlines - Topix.net
It took Ryanair boss Michael O'Leary three years, two profit warnings and a grilling by shareholders to admit it might be time to stop "unnecessarily pissing off" customers. But 12 months of love-bombing and studiously matching rivals' perks has helped him deliver Ryanair's best summer ever, launch a growing business class and set the airline on course to control one in five seats on Europe's short-haul planes by 2019.
Tags: europe
offensive
assault
charm
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