LA Times: Olivier Jerphagnon needed a customer. So he drove toward the farmland north of Fresno, with his marketing director by his side.
They came to convince farmers that PowWow Energy's Pump Monitor software can manage irrigation via smartphone. They spotted a prospect off the side of Highway 99: a work crew near a massive pump in an unmarked almond orchard.
A tall Frenchman with a boyish face and rapid-fire sales pitch, Jerphagnon, 40, can be hard to understand on the best of days. This would not...