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Sony CEO confirms upcoming launch of Apple streaming service

2015-06-08 09:52:00| Telecompaper Headlines

(Telecompaper) Sony Music CEO Doug Morris has confirmed Apple will be unveiling its new music streaming service at its upcoming World Wide Developers Conference, VentureBeat reported. Morris made the remarks during an interview at Midem in Cannes. Sony is one of the companies that will be essential to the launch, market watchers said. While Morris did not reveal any pricing details, he did say he much prefers paid streaming services to ad-supported ones from a financial perspective. He added that the new Apple service will represent a kind of "tipping point" that will accelerate the shift to streaming.

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