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Soybean-Funded Mexican Pork Campaign Delivering Results

2013-08-19 22:55:00| National Hog Farmer

By Jim Herlihy, U.S. Meat Export Federation, Denver, CO A U.S. industry-funded, multi-year imaging campaign designed to improve Mexican consumers perceptions of pork and raise consumption levels is generating positive results after its launch two years ago. read more

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