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The 12 worst investments of 2014, #10: Mattel
2014-12-26 10:44:41| Toys - Topix.net
Sales of Mattel's Barbie and Fisher-Price brands plunged in 2014, and the company saw a 20 year partnership with Disney bite the dust, just as Disney's film Frozen became the must-see movie for under-eights everywhere, says CNN Money. Barbie sales plunged 21% in a year and sales of American Girl dropped 4%, but sales have been in decline for at least three years, said CNN Money.
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Category:Consumer Goods and Services