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Home › The Coca-Cola Co calls time on NBA sponsorship, PepsiCo steps in

 

The Coca-Cola Co calls time on NBA sponsorship, PepsiCo steps in

2015-04-13 17:25:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co has ended its 28-year sponsorship of the NBA in the US, with PepsiCo reportedly set to replace its rival as the basketball league's exclusive beverage partner.

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