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The Evolution of OEM Content
2013-03-24 16:31:32| AutomotiveDigest.com - Automotive Industry News
The Ford Motor Companys social media launch of the Ford Fiesta a year before the car was ever available in the United States is a case study in the way a manufacturer can test interest and build excitement in an economy subcompact that would normally get no more than a soft launch. Fords Social Media Guru, Scott Monty is now relatively famous for championing content marketing and social media as a means of connecting with a completely new audience. [More]The Article The Evolution of OEM Content appeared first on Automotive Digest.
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Category:Automotive