Can you feel it? The luck of the Irish is in the air, and that can only mean one thing, St. Patricks Day is right around the corner. The great thing about St. Patricks Day is you dont have to be Irish to get in on the fun. Now dont be fooled, St. Patricks Day is not all about wearing green, attending parades, and drinking green beer. The holiday also presents an optimal time for you to contact customers and create top-of-mind awareness.
By utilizing these St. Patricks Day campaign ideas, your dealership will see additional green this spring.
Host a Clover Party
Give your customers more St. Patricks Day activities than the typical pinching someone who is not wearing green or hunting down the elusive pot of gold; invite customers to your showroom for a Clover Tag Party. All you have to do is place a clover on every new models windshield on your lot, be sure to have a discount on each clover. Then, in order for a customer to redeem the discount on a particular vehicle, all they have to do is take it for a test drive. By hosting a Clover Party, you can build excitement for your new lineup, tap into the fun of the St. Patricks Day holiday, and add additional sales.
Keep reading for more tips from the experts at OneCommand.The Article Three Ways to Spring into Green for St. Pattys Day appeared first on Automotive Digest.