Home › TiVo to expand ad reach with BDEX ML-based audience targeting
 

Keywords :   


TiVo to expand ad reach with BDEX ML-based audience targeting

2021-03-24 10:00:22| Digital TV News

TiVo will use the BDEX Omnisource IQ Machine Learning solution to create, based on its TV data, a model of advertisers ideal target audiences. Advertisers can then activate these audiences via the platform of their choice.

Tags: reach expand audience targeting

Category:Consumer Goods and Services

Latest from this category

All news
23.12Honda and Nissan join forces to take on China in cars
23.12Cadbury loses royal warrant after 170 years
23.12Morrisons discount cards not working and Christmas deliveries delayed
23.12DAZN advances global expansion with acquisition of Foxtel
23.12UK economy had zero growth between July and September
23.12Comscore expands local currency partnership with Gray Media
23.12Swisscom receives clearance for acquisition of Vodafone Italia
23.12U.S. home service bundle ARPU increased in 2024
Consumer Goods and Services »
23.12Cattle supplies in focus heading into the new year
23.12How does salt intake impact beef cattle on low-quality forages?
23.12Excel Color Launches New Logo, Remodeled Website
23.12House passes Beagle Brigade Act
23.12Save the Date: 2025 CoatingsTech Conference
23.12Registration now open for 2025-2026 SowBridge Educational Series
23.12Ohio Feral Swine Bill signed into law
23.12Honda and Nissan join forces to take on China in cars
More »