Its no secret that practically all your customers go online first when looking for a used car. Putting your inventory up on a website be it your own, a third party listing site or a combination of both is a must. Trusted sites like CARFAX Used Car Listings especially help maximize your market reach and exposure to ready-to-buy customers. So what features of an online listings site are most important to dealers? According to John Durkin with Jack Daniels Auto Group in New Jersey, a site with no banner ads creates a pure shopping experience, because now the customer isnt being influenced by anybody and theyre just simply looking at a car and not worrying about other distractions.
The Article Top 3 Things Dealers Want Their Online Listings to Have appeared first on Automotive Digest.