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UPS: Not just moving boxes

2015-03-13 09:25:22| Trucking - Topix.net

Package-delivery giant United Parcel Service Inc., known for its brown trucks and uniforms, has a new global advertising campaign to let businesses know that it does more than deliver parcels. The 107-year-old company is replacing its marketing campaign, "We Love Logistics," with the slogan "United Problem Solvers," which will appear in TV commercials during the NCAA men's basketball tournament this month and in print and digital ads in the United States, China, Germany, Mexico, and the United Kingdom.

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