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Vodafone bets on content, store expansion to fight Telstra and Optus

2015-02-09 10:28:12| Telecom - Topix.net

Vodafone is counting on serving "content" like video-on-demand to its customers as a way to shore-up its relevance in the Australian market. The telco is forging ahead with a "huge" retail expansion and new content partnerships despite continuing customer service issues and recent speculation that Vodafone Group would be better off selling out of its joint Australian venture.

Tags: content store fight expansion

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