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Volatility demands decisive action

2016-04-02 04:10:00| Beef

No matter the specific risk management tools employed, Kate Brooks, agricultural economist at the University of Nebraska says, Understanding your cost of production will help establish your pricing objectives and the triggers that make the marketing plan more valuable. She encourages producers to develop and maintain a marketing plan that includes price risk management, which she says starts with knowing the total cost of production. read more

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