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Wake Up - It's the 21st Century, the Era of "YouthNation"

2015-05-17 17:10:45| Beverages - Topix.net

If you have yet to wake up to the fact that the business of marketing is changing dramatically, you need to read the book YouthNation. When sent a copy of " YouthNation: Building Remarkable Brands in a Youth-Driven Culture " by Matt Britton, to review, I was half expecting just another book on marketing and branding using social media.

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