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Home › What Pepsi Discovered by Monitoring Millennials During the VMAs

 

What Pepsi Discovered by Monitoring Millennials During the VMAs

2013-11-25 04:58:20| Beverages - Topix.net

As a brand that has long had event sponsorship at the heart of its marketing formula, Pepsi sought a more scientific way to study the correlation between TV viewing and second-screen usage during live programming.

Tags: the monitoring discovered pepsi

Category:Food and Related Products

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