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What is Programmatic Marketing?

2014-08-21 15:00:07| Marketing and Public Relations - M&O

In todays digital marketing world, marketers have to find ways to reach customers across multiple channels and devices. Due to the ever-changing landscape across mobile, tablet and laptop devices, marketers are increasingly depending on big data to help automate ad serving decisions and customization of relevant messages to their targeted audience. This practice is known […]

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