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Why sustainability cues offer a marketing opportunity for spirits - Sustainability Spotlight

2019-06-21 16:54:00| Daily beverage news and comment - from just-drinks.com

A strawberry-flavoured vodka made by distilling the discarded whey from cheese-making, an apple vodka flavoured with 14 varietals of "non-GMO" apples and an organic gin and vodka from Speyside. All making their drinks industry bow in the last few weeks, these new products underline emphatically the growing trend for positioning spirits on sustainability attributes.

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