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Tag: social
TopRank Marketing Presents at Social Media Marketing World 2015
2015-03-05 13:05:49| Marketing and Public Relations - M&O
Many digital marketers will say that it is challenging enough to produce quality content marketing assets. Doing so in quantity adds whole new layers to the problem. A recent Content Marketing Institute study showed that 54% of B2B marketers said that they were "very challenged" when faced with producing engaging content. Those surveyed listed "creating more engaging content" as a top initiative for 2015. Too often marketers are trying to solve the quantity of quality issue by reusing exact copies of existing content. The same content on multiple channels just doesn't work and that creates a serious marketing problem. At this year's Social Media Marketing World (SMMW) in San Diego on March 25-27, TopRank Online Marketing's CEO Lee Odden will offer a solution in his presentation, Repurposing on Purpose: How to Create Personalized Content for Specific Target Audiences. In his presentation, Lee will share TopRank Marketing's proven philosophy that social media marketers can get more value and quality out of their content investments by repurposing content for specific channels and audiences. With a modular approach to content, individual social content snippets can be used to assemble larger content objects. Alternately, content created for campaigns can be deconstructed into smaller component parts for social media promotions. Lee will demonstrate five repurposing tactics social media marketers can employ now to expand their content at little to no expense. [caption id="attachment_6591" align="alignright" width="150"] Lee Odden[/caption] TopRank Marketing has developed expertise in efficient content creation, as evidenced by the agency's practice of live-blogging conferences. At this year's Social Media Marketing World, Social Media Lead Debbie Friez and Associate Account Manager, Brooke Furry will join Lee Odden in attending the conference and liveblogging select presentations. Debbie Friez took part in an internal contest at TopRank and with her post about the private social media network MeWe, won the opportunity to escape typically cold Minnesota winter and attend the SMMW conference in San Diego. If you can't see Lee's talk in person at SMMW, be sure to keep catch all the latest live-blogging action from Debbie and Brooke at TopRankBlog.com. The post TopRank Marketing Presents at Social Media Marketing World 2015 appeared first on Newsroom.
Tags: world
media
social
marketing
Marvell's Advanced Avastar Connectivity Solution Supports New Social Wi-Fi and Indoor Location Technologies
2015-03-05 11:31:17| Industrial Newsroom - All News for Today
Marvell enables NAN and Indoor Location technology enabling mobile devices to efficiently discover people and services in their proximity SANTA CLARA, Calif. and BARCELONA, Spain Marvell (NASDAQ: MRVL) - a worldwide leader in providing complete silicon solutions from mobile communications to storage, Internet of...
Tags: location
advanced
social
solution
DGAP-News: Trig Social Media AB increases coverage in Spanish speaking countries
2015-03-04 00:00:07| Appliances - Topix.net
News: Trig Social Media AB / Key word : Joint Venture Trig Social Media AB increases coverage in Spanish speaking countries 03.03.2015 / 18:37 --------------------------------------------------------------------- Trig Social Media AB increases coverage in Spanish speaking countries - Strategic alliance with Spanish media house Stockholm, 3 March 2015: Trig Social Media AB has formed a strategic alliance with the Spanish media house El Espectador. El Espectador hosts a group of Spanish digital publications within the fields of culture and science, it has more than 200.000 daily readers and will soon be hosting prestigious publications from Mexico, Argentina, Colombia, and Peru.
Tags: media
social
spanish
countries
Rackspace employee launches social media startup for businesses
2015-02-26 00:33:57| IT Services - Topix.net
Local technology startup HappAppily is developing a social media tool for businesses to share up-to-date employee contact information with customers. The company was founded earlier this year by Jon Stolmeier , a San Antonio native and MIT graduate who currently works at Rackspace as an account manager.
Tags: media
social
businesses
employee
"Social textiles" link fashion and social media
2015-02-25 13:12:00| Daily apparel & textile news and comment - from just-style.com
A new "social textiles" project in the US aims to connect the worlds of fashion and social media via a new "smart" T-shirt devised by MIT and designers from Fluid Interface Group.
Tags: link
media
social
fashion
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