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Edmunds Study on What Millennials Want in Car Purchases

2015-09-10 01:57:21| AutomotiveDigest.com - Automotive Industry News

A new study done by Edmunds.com found that a bit of creativity and market research is needed to reach Millennials in new and used car sales. One good example of is unexpected car buying by young shoppers of the Pontiac Aztek, which has been partially driven by the popularity of AMCs Breaking Bad series. Millennials are interested in used, out-of-production, and family friendly vehicles, according to the Edmunds study. The Article Edmunds Study on What Millennials Want in Car Purchases appeared first on Automotive Digest.

Tags: car study purchases edmunds

 

Hershey Company ranked a Top 10 brand for millennials

2015-09-02 04:41:14| Food - Topix.net

The Hershey Company has been ranked fourth out of 100 in the Youth 100 Voxburner Report, according to a news release sent out Tuesday. The company also ranked first in the Grocery and Snacks category and 20th out of the Top 200 Preferred Companies by students ages 19 to 25 across the nation in the annual report.

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Studies ID how Millennials are connecting

2015-09-01 17:58:43| IT Services - Topix.net

First, Mattersight has released new findings that show while most brands believe social media is an important way to connect with customers only about 1% of Millennials say they want to be contact in this way. In fact, researchers found that most Millennials prefer to be contacted via phone calls.

Tags: studies connecting millennials

 

Millennials to separate apparel retail winners and losers

2015-08-17 17:09:00| Daily apparel & textile news and comment - from just-style.com

Millennial consumers are coming of age, with UK forecasts suggesting their spending on fashion over the next five years will grow at double the rate of apparel spend overall. Which means retailers need to have a strong digital presence and sophisticated product delivery in order to benefit, according to new research.

Tags: separate retail apparel winners

 

Millennials to separate apparel retail winners and losers

2015-08-17 17:09:00| Daily apparel & textile news and comment - from just-style.com

Millennial consumers are coming of age, with UK forecasts suggesting their spending on fashion over the next five years will grow at double the rate of apparel spend overall. Which means retailers need to have a strong digital presence and sophisticated product delivery in order to benefit, according to new research.

Tags: separate retail apparel winners

 

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