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Misunderstood millennials a missed opportunity for brands

2015-01-13 14:08:00| Daily apparel & textile news and comment - from just-style.com

Fashion marketers could be missing out on sales by treating millennial women as a single group with the same tastes and desires, says a new survey.

Tags: opportunity brands missed misunderstood

 

Back Off Baby Boomers: The Millennials Own Fight Against Climate Change

2015-01-03 19:58:00| Climate Ark Climate Change & Global Warming Newsfeed

Huffington Post: When it comes to the climate change debate, there are two definitive sides: those who believe in the overwhelming science and those who stand to gain by continuing to deny the evidence. Within these camps, the partisan demographics do not follow the strict red and blue lines that our country is so taken with. Although they are by no means majorities, there are factions of the Democratic Party that support increased coal production and there are subsets of the GOP that champion domestic wind power....

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Millennials Own Fewer Cars, Seek Other Ways To Get Around: Report

2014-12-29 00:14:48| Auto Dealers - Topix.net

Instead of switching to more-efficient cars, what would happen if a large number of people simply gave up driving altogether? Without any apparent preference for cars, Millennials are the " multimodal generation ," according to a new report from the Minneapolis-St. Paul Star Tribune .

Tags: to report cars ways

 

3 things millennials want to know about beef

2014-12-23 23:06:24| Beef

Reaching the millennial audience through social media necessitates the inclusion of three key messages: Beef is safe. Beef is versatile. And beef is healthy. BEEF Daily read more

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Millennials' hunger for fresh foods eats into food giants' profits

2014-12-21 07:50:22| Food - Topix.net

The 30-year-old accountant, who lives on St. Paul's East Side with her husband and young daughter, has reconstructed her family's eating plan over the past six months. Carbohydrates and sugars are out, proteins in.

Tags: food fresh foods profits

 

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