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WarRoom Cellars' Bubble Butt Rose Seltzer - Product Launch

2020-10-12 14:25:00| Daily beverage news and comment - from just-drinks.com

WarRoom Cellars is looking to capitalise on the strong showings for both hard seltzers and rosé wine in the US through its new Bubble Butt Rosé Seltzer offering.

Tags: product rose launch bubble

 

Pabst Brewing Co unveils Pabst Blue Ribbon THC seltzer

2020-10-09 12:18:00| Daily beverage news and comment - from just-drinks.com

Pabst Brewing Co has launched a THC-infused sparkling water under its flagship Pabst Blue Ribbon beer brand.

Tags: blue ribbon brewing unveils

 
 

Coors Seltzer hits US with eco-marketing push - video

2020-10-07 13:39:00| Daily beverage news and comment - from just-drinks.com

Molson Coors Beverage Co is supporting the nation-wide US launch of Coors Seltzer with a marketing activation designed to appeal to environmentally-conscious consumers.

Tags: video hits push coors

 

Anheuser-Busch InBev makes another US hard seltzer play with Michelob Ultra extension

2020-10-02 12:59:00| Daily beverage news and comment - from just-drinks.com

Anheuser-Busch InBev has ramped up its involvement in the hard seltzer category with the unveiling of an extension of its Michelob beer brand in the US.

Tags: hard play makes ultra

 

Natural Beverage Infusions targets Asian hard seltzer potential with Vrai licensing arrangement in China

2020-10-01 13:21:00| Daily beverage news and comment - from just-drinks.com

RTD producer Natural Beverage Infusions is set to expand its Vrai hard seltzer range into Asia after signing a joint venture licensing agreement with asset manager Capital Impetus Group (CIG).

Tags: hard china natural potential

 

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