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Korea leads world in hotel Wi-Fi: study
2015-02-15 14:06:17| Wireless - Topix.net
South Korea has the highest percentage of hotels that offer quality wireless Internet, according to a study released last month by Hotel Wi-Fi Test, a company that collects and analyzes hotel Wi-Fi data from around the world. With 92 percent in Wi-Fi quality, South Korea topped the list by a healthy margin of 7.1 percentage points.
Recent Study: Steel in India
2015-02-14 22:06:17| Steel - Topix.net
Steel in India industry profile provides top-line qualitative and quantitative summary information including: market size . The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Tags: recent
study
india
steel
Study: Oklahoma's daily small quakes linked to energy drilling raise risk of big ones
2015-02-14 19:53:00| Climate Ark Climate Change & Global Warming Newsfeed
Associated Press: Small earthquakes shaking Oklahoma and southern Kansas daily and linked to energy drilling are dramatically increasing the chance of bigger and dangerous quakes, federal research indicates. This once stable region is now just as likely to see serious damaging and potentially harmful earthquakes as the highest risk places east of the Rockies such as New Madrid, Missouri, and Charleston, South Carolina, which had major quakes in the past two centuries. Still it's a low risk, about a 1 in 2,500...
Global Semiconductor Capital Equipment Market 2015-2019 - New Study Released
2015-02-14 07:09:10| Semiconductors - Topix.net
Semiconductor manufacturing facilities are referred to as fabs. Semiconductor capital equipment can be divided into two types: front-end and back-end equipment.
Tags: market
study
global
equipment
Case Study: Email Campaigns, Influencer Outreach and Social Amplification Increased Sales, Transactions and Visits
2015-02-13 21:31:45| Marketing and Public Relations - M&O
Current Situation: Family owned and operated for over 86 years, Leaflet Missal is a Catholic book and gift store located in St. Paul, Minnesota. Along with its brick and mortar location, Leaflet Missal has a premier eCommerce destination website for Catholic gifts, including books, jewelry, gifts, statues and more. Leaflet Missals standing content marketing strategy blog posts via the Religious Article section of the website was generating limited amounts of sales, traffic and visibility compared to resources allocated and other tactics. Leaflet Missal reached out to TopRank to create a new content marketing strategy that would help increase sales via its website and increase KPIs, such as traffic to the site and social amplification. TopRank Solution: In order to increase visibility, traffic and sales, TopRank identified a refined content strategy based on the competitive landscape and current high impact tactics that focused on one larger content asset: Seasonal Gift Guides. TopRank created a Holiday Gift Guide, focusing on Advent and Christmas that consisted of three components: a home page, product category pages and resource content section. Each individual component was optimized for high-volume search terms to increase visibility and traffic. TopRank then promoted the Gift Guide through three digital marketing strategies: Email Campaigns Three campaigns were sent to promote the Gift Guide's landing page. Influencer Outreach This outreach consisted of engagement with key, socially active Catholic influencers and creation of influencer-heavy blog pieces for re-promotion. Social Amplification Highly visual messages were posted to promote the landing page, gift category pages and blog content. Marketing Results: By creating a refined content strategy that included email campaigns, influencer outreach and social amplification, TopRank helped increase sales, transactions and visits within a two month period during the holiday season. Specific performance metrics include: 11% increase in sales during the peak holiday shopping period 8% of total sales driven by gift guide 2.3% increase of transactions year over year 45% increase in website visits year over year Beyond helping to increase sales, transactions and visibility, TopRank continues to work with Leaflet Missal to provide content creation, social messaging amplification and content optimization services for better search visibility. Do you want to learn more about creating a refined content strategy? Contact TopRank Online Marketing today. The post Case Study: Email Campaigns, Influencer Outreach and Social Amplification Increased Sales, Transactions and Visits appeared first on Newsroom.
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