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New Pork Checkoff Videos Shine Spotlight on Real Pork Producers

2013-03-25 20:27:00| National Hog Farmer

Source: Pork Checkoff Pork producers are taking visitors on a virtual tour to show how farmers are using technology to protect their pigs and the environment, thanks to new videos on the Pork Checkoffs new YouTube channel. We know the pork industrys messages resonate when they are delivered by farmers, says Teresa Roof, public relations manager for the Pork Checkoff. Farmers have many positive stories to share, and YouTube videos offer a powerful way to share these stories. read more

Tags: real videos spotlight producers

 

Checkoff Explores Next Generation Of Beef Consumers

2013-03-14 10:00:00| Beef

A new beef checkoff study is evaluating Millennials, which consists of 80 million people in the U.S., or one-fourth of the population. The study revealed that this generation really enjoys beef, but they also have some beef issues, many of which relate to consumer education.BEEF Daily read more

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Checkoff Explores Next Generation Of Beef Consumers

2013-03-14 01:37:23| Beef

Im a child of the 80s and 90s. In fact, Im a member of the Millennial Generation, those folks born between 1980-2000. Born in 1987 (I imagine one day soon enough I wont necessarily be so forward with the year I was born), the barn radio played the tunes of George Strait, Reba, Garth Brooks, Little Texas, Travis Tritt and John Michael Montgomery. Government recommendations for low-fat foods were really starting to escalate back then, with margarine replacing butter, and beef getting replaced with skinless chicken breasts. Colored stirrup jeans were all the rage, and my bangs were styled with lots of volume to match the hairstyles of some of my favorite characters on the Saved By the Bell television show. BEEF Daily read more

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PRODUCER SUPPORT OF CHECK-OFF REMAINS HIGH

2013-03-11 22:29:14| Cattle Today

Support for the beef checkoff remains high, according to a recent survey of beef and dairy producers nationwide. Support, at 76 percent, in unchanged since January 2012 and is at an historic high.

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Pork Checkoff Honors 2012 Pork Industry Environmental Stewards

2013-03-11 01:00:00| ThePigSite - Industry News

US - The National Pork Board has honored four farms as recipients of the 2012 Pork Industry Environmental Stewards Award at the annual National Pork Industry Forum being held here. The award, now in its 19th year, recognizes producers who demonstrate a firm commitment to safeguarding the environment and their local communities.

Tags: industry environmental honors pork

 

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