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Verizon dips another toe into online-video programming

2016-04-07 02:25:29| IT Services - Topix.net

That's what Verizon hopes now that it's paid more than $100 million for a piece of the online-video studio AwesomenessTV. It's the latest attempt by a maturing, mainstream corporation to find growth in non-traditional video programming that can reach younger audiences on smartphones and tablets.

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Verizon dips another toe into online-video programming

2016-04-07 02:25:28| IT Services - Topix.net

This photo provided by AwesomenessTV, Hunter March hosts "Top Five Live," AwesomenessTV's daily live entertainment show on go90. Verizon is spending more than $100 million for a minority stake in online-video production outfit AwesomenessTV, Wednesday, April 6, 2016, making it the latest major company to invest in non-traditional video programming for younger audiences on smartphones.

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Verizon Stakes a Claim on YouTube Traffic With Partial Purchase of AwesomenessTV

2016-04-06 19:53:34| IT Services - Topix.net

Verizon Communications Inc. said it agreed to buy a 24.5 percent stake in AwesomenessTV, whose YouTube channels are among the most popular on the video site, for about $160 million. AwesomenessTV, which has more than 3.6 million subscribers on YouTube, offers videos on everything from beauty tips to life advice aimed at pre-teens and young adults.

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Verizon buys 24.5% stake in AwesomenessTV

2016-04-06 15:40:00| Telecompaper Headlines

(Telecompaper) Verizon is expanding content available for its mobile TV service with the acquisition of a 24.5 percent stake in AwesomenessTV. Dreamworks Animation remains majority shareholder with 51 percent of AwesomenessTV, and Heart holds the remaining 24.5 percent. The Verizon investment values the media company at USD 650 million. In addition to its equity investment, Verizon will enter into an agreement with AwesomenessTV to create a premium short-form mobile video service. The new service will launch as part of Verizon's go90 mobile video service.

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