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How An Influencer Focused Content Campaign Increased Blog Pageviews By 609%

2015-10-28 15:08:04| Marketing and Public Relations - M&O

Current Situation: The Ray N. Welter Heating Company is a family-owned HVAC business based in Minneapolis that specializes in heating and cooling system repair and replacement. The company has proudly served the Twin Cities community for more than 100 years and has built a loyal customer base. For several years, Welter Heating has maintained an… The post How An Influencer Focused Content Campaign Increased Blog Pageviews By 609% appeared first on Newsroom.

Tags: content blog increased focused

 

'PC Does What' Campaign Isn't About PCs

2015-10-28 14:00:00| PC Magazine: the Official John C. Dvorak RSS Feed

The "PC does what?" marketing campaign is all about semantics. Meanwhile, real PCs stagnate.

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LG sues Dyson over ad campaign in Australia

2015-10-27 12:23:45| Electronics - Topix.net

LG Electronics has filed an injunction against the U.K.-based home appliances manufacturer Dyson to stop its ad campaign in Australia that claims its cordless vacuum cleaner boasts "the highest suction power" among rivals. The Korean tech giant said Dyson's claims are misleading consumers, saying its Cord Zero Cyking produces twice the suction power of Dyson's V6 cleaner.

Tags: australia campaign sues dyson

 

VIDEO: Pensions campaign targets small businesses

2015-10-21 09:26:37| BBC News | Business | UK Edition

A new government pensions campaign is targeting small employers to remind them they must offer pensions to all employees.

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Will Canadas New Prime Minister Turn His Campaign Promises Into Climate Action?

2015-10-20 20:52:00| Climate Ark Climate Change & Global Warming Newsfeed

ThinkProgress: The votes are in, and Stephen Harper is out. Canadians voted the country`s Liberal Party into power Monday, results that ushered in Liberal leader Justin Trudeau as prime minister and spelled the end for Conservative Stephen Harper`s nine-year run in the role. Harper now heads up the country`s Official Opposition, as his party came in second place ahead of Tom Mulcair`s New Democratic Party. Harper`s policies had turned him into something of a villain in climate and environmental circles. His...

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