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Bacardi Campaign Hits Theaters, With Mobile Element
2013-06-28 15:16:49| Beverages - Topix.net
Bacardi, which launched its integrated "Vivimos! marketing campaign late last month, is now rolling out stage two -- including airing one of its videos in about 100,000 U.S. movie theaters over the summer, with a mobile interactive element via Shazam.
Tags: mobile
hits
element
campaign
FTC Commissioner Calls for 'Reclaim Your Name' Campaign
2013-06-27 03:36:07| PC Magazine Software Product Guide
Federal Trade Commissioner Julie Brill proposed a "Reclaim Your Name" campaign that would empower consumers to find out how companies are using their personal information.
Tags: calls
campaign
commissioner
reclaim
BP steps up spill payments protest with ad campaign
2013-06-27 00:35:00| Climate Ark Climate Change & Global Warming Newsfeed
Reuters: BP has stepped up its campaign for a revision of the way compensation for its 2010 Gulf of Mexico oil spill is calculated by placing advertisements in leading newspapers ahead of a July 8 appellate court hearing in the United States. The British oil company's advertisements in the Wall Street Journal, New York Times and Washington Post are part of its attempt to put a lid on payments. The company has said that without relief it could be "irreparably harmed" by payouts. BP has no control over...
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steps
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campaign
FTC Commissioner Calls for 'Reclaim Your Name' Campaign
2013-06-26 23:33:46| PC Magazine Security Product Guide
Federal Trade Commissioner Julie Brill proposed a "Reclaim Your Name" campaign that would empower consumers to find out how companies are using their personal information.
Tags: calls
campaign
commissioner
reclaim
Cardboard bicycle starts $2 million crowdfunding campaign
2013-06-25 17:52:54| CNET News.com
The dream of recycled, low-cost cardboard bikes for everyone has new momentum in the form of an Indiegogo campaign. [Read more]
Tags: million
starts
campaign
bicycle
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