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Female high flyers start #MeToo-style pay campaign

2019-10-02 12:47:03| BBC News | Business | UK Edition

A group of 100 of the UK's most successful businesswomen want to end the gender pay gap.

Tags: high start pay female

 

Roku and Innovid partner on TV campaign analytics

2019-09-23 15:30:30| Digital TV News

Roku (NASDAQ: ROKU) and Innovid have announced an analytics solution to measure demographic reach and frequency for TV campaigns on the Roku platform, and on Linear TV. The solution marries data from Rokus active accounts with Innovids OTT ad serving footprint.

Tags: partner campaign roku analytics

 
 

VodafoneZiggo starts GigaNet branding campaign

2019-09-23 11:47:00| Telecompaper Headlines

(Telecompaper) VodafoneZiggo announced a new brand campaign. Using the slogan 'GigaNet', the campaign will focus on the fast speeds offer by both the Ziggo cable network and Vodafone mobile networks. The campaign will run on TV, internet and social media. 

Tags: starts campaign branding branding campaign

 

Constellation Brands gives TV debut to Meiomi wine in new campaign - video

2019-09-17 17:14:00| Daily beverage news and comment - from just-drinks.com

Constellation Brands has rolled out a new campaign for Meiomi that includes the Californian wine's first TV ad.

Tags: video brands wine campaign

 

Bacardi continues 'Sound of Rum' campaign with ASMR-like bar noises - video

2019-09-12 14:06:00| Daily beverage news and comment - from just-drinks.com

Bacardi has launched a Europe-wide video for its music campaign Sound of Rum in support of its namesake brand.

Tags: video bar sound continues

 

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