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L'Oreal hijab model pulls out of campaign after backlash

2018-01-22 17:09:49| BBC News | Business | UK Edition

Beauty blogger Amena Khan apologises after tweets she wrote in 2014 are branded as 'anti Israel'.

Tags: model campaign pulls backlash

 

#ColostrumIsGold campaign to slash antibiotic use

2018-01-22 01:00:00| ThePigSite - Industry News

UK cattle, sheep and pig sectors are teaming up during February to promote the ‘liquid gold’ properties of colostrum in reducing the need for antibiotics in farm animals and improving their lifetime performance.

Tags: use campaign slash antibiotic

 
 

Cross MediaWorks and 605 standardize campaign measurement and advanced analytics

2018-01-18 16:00:40| Digital TV News

Cross MediaWorks and 605 have announced that they have partnered to provide a measurement standard to help scale the addressable TV marketplace. The solution will also enable verification of performance for impressions-based TV campaigns.

Tags: advanced cross campaign measurement

 

Anheuser-Busch InBev lines up UK Budweiser Prohibition campaign with Love Island's Gabby Allen

2018-01-18 15:42:00| Daily beverage news and comment - from just-drinks.com

The UK arm of Anheuser-Busch InBev has partnered with a reality TV star to front a push for its alcohol-free Budweiser variant in the country.

Tags: love lines allen islands

 

Davos Brands lines up US Astral Tequila campaign featuring Jonathan Goldsmith - video

2018-01-17 11:11:00| Daily beverage news and comment - from just-drinks.com

Davos Brands has launched a new advertising campaign for its Astral Tequila brand in the US.

Tags: video lines brands campaign

 

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