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just On Call - Pernod Ricard believes China potential still "huge"

2014-09-03 14:39:30| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has quantified its claim that China is showing signs of improvement, but conceded that growth will be driven by the more "affordable" SKUs in its spirits portfolio.

Tags: still call china potential

 

US: Pernod Ricard recruits Jeff Bridges for Kahlua push - video

2014-09-03 14:13:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has employed the services of actor Jeff Bridges in a short film to help revive sales of its liqueur brand Kahlúa.

Tags: video push jeff bridges

 
 

Pernod Ricard hit by Chinese slump

2014-08-29 18:00:27| Beverages - Topix.net

Pernod Ricard says a slump in China, and unfavourable foreign exchange effect, is responsible for an overall 7% fall in sales, as it released its full year 2013/14 results today.

Tags: hit chinese slump ricard

 

Analysis - Allegro: The shape of things to come at Pernod Ricard?

2014-08-29 16:21:00| Daily beverage news and comment - from just-drinks.com

When a company announces a cost-savings programme, you can guarantee it will get its own headline. When the programme is given a name by the company, the headline gets that little bit louder. But when the company announcing the programme is French, then start polishing those lightbulbs.

Tags: to things analysis shape

 

FRANCE: Pernod Ricard set for CMO switch

2014-08-29 15:20:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard is to replace its CMO next year with the current head of its South Africa unit.

Tags: set france switch cmo

 

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